{"id":23736,"date":"2026-03-04T14:31:45","date_gmt":"2026-03-04T06:31:45","guid":{"rendered":"https:\/\/desifine.com\/"},"modified":"2026-03-04T14:31:46","modified_gmt":"2026-03-04T06:31:46","slug":"2026-cosmetics-market-major-global-changes","status":"publish","type":"post","link":"https:\/\/desifine.com\/ar\/2026-cosmetics-market-major-global-changes\/","title":{"rendered":"\u0633\u0648\u0642 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 2026: \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629"},"content":{"rendered":"<p>\u064a\u0634\u0647\u062f \u0633\u0648\u0642 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0627\u0644\u0639\u0627\u0644\u0645\u064a \u0646\u0642\u0644\u0629 \u0646\u0648\u0639\u064a\u0629 \u0639\u0645\u064a\u0642\u0629 \u0641\u064a \u0639\u0627\u0645 2026. \u0648\u0641\u0642\u064b\u0627 \u0644 <strong><a href=\"https:\/\/www.researchandmarkets.com\/reports\/6104758\/cosmetics-beauty-market-report#cat-pos-2147\" data-type=\"link\" data-id=\"https:\/\/www.researchandmarkets.com\/reports\/6104758\/cosmetics-beauty-market-report#cat-pos-2147\" target=\"_blank\" rel=\"noopener\">\u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0648\u0627\u0644\u0623\u0633\u0648\u0627\u0642<\/a><\/strong>, \u060c \u0645\u0646 \u0627\u0644\u0645\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u0635\u0644 \u0633\u0648\u0642 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0627\u0644\u0639\u0627\u0644\u0645\u064a \u0625\u0644\u0649 <strong>$283.5 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631<\/strong> \u0641\u064a \u0639\u0627\u0645 2026\u060c \u0648\u0647\u0648 \u0645\u0627 \u064a\u0645\u062b\u0644 \u0646\u0645\u0648\u064b\u0627 \u0633\u0646\u0648\u064a\u064b\u0627 \u0642\u062f\u0631\u0647 5.81 \u062a\u064a\u0631\u0627\u0628\u0627\u064a\u062a 3 \u062a\u064a\u0631\u0627\u0628\u0627\u064a\u062a\u060c \u0648\u0645\u0646 \u0627\u0644\u0645\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u0646\u0645\u0648 \u0625\u0644\u0649 <strong>$350.4 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631 \u0623\u0645\u0631\u064a\u0643\u064a<\/strong> \u0628\u062d\u0644\u0648\u0644 \u0639\u0627\u0645 2030.<\/p>\n\n\n\n<p>\u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u0641\u0625\u0646 \u0645\u0627 \u064a\u0633\u062a\u062d\u0642 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0623\u0631\u0642\u0627\u0645 \u0627\u0644\u0646\u0645\u0648 \u0647\u0648 \u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0641\u064a \u0645\u0646\u0637\u0642 \u0627\u0644\u0646\u0645\u0648 - \u062d\u064a\u062b \u064a\u0646\u062a\u0642\u0644 \u0627\u0644\u0633\u0631\u062f \u0627\u0644\u0635\u0646\u0627\u0639\u064a \u0628\u0634\u0643\u0644 \u0634\u0627\u0645\u0644 \u0645\u0646 \u201c\u0627\u0644\u062a\u0648\u0633\u0639 \u0641\u064a \u0627\u0644\u062d\u062c\u0645\u201d \u0641\u064a \u0627\u0644\u0645\u0627\u0636\u064a \u0625\u0644\u0649 \u201c\u0625\u0639\u0627\u062f\u0629 \u0628\u0646\u0627\u0621 \u0627\u0644\u0642\u064a\u0645\u0629\u201d. \u0644\u0645 \u064a\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0631\u0627\u0636\u064a\u0646 \u0628\u0640 \u201c\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0632\u064a\u062f\u201d\u060c \u0628\u0644 \u064a\u0633\u0639\u0648\u0646 \u0625\u0644\u0649 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0646\u062a\u062c\u0627\u062a \u201c\u0623\u0641\u0636\u0644 \u0648\u0623\u0643\u062b\u0631 \u062f\u0642\u0629 \u0648\u0623\u0643\u062b\u0631 \u062c\u062f\u0648\u0649\u201d.<\/p>\n\n\n\n<p>\u0645\u0646 \u0645\u0646 \u0645\u0646\u0638\u0648\u0631 \u0639\u0627\u0644\u0645\u064a\u060c \u0633\u062a\u0642\u062f\u0645 \u0647\u0630\u0647 \u0627\u0644\u0645\u0642\u0627\u0644\u0629 \u062a\u062d\u0644\u064a\u0644\u0627\u064b \u0645\u062a\u0639\u0645\u0642\u064b\u0627 \u0644\u0640 <strong>\u062e\u0645\u0633\u0629 \u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0623\u0633\u0627\u0633\u064a\u0629<\/strong> \u0641\u064a \u0633\u0648\u0642 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0641\u064a \u0639\u0627\u0645 2026.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">I. \u0625\u0639\u0627\u062f\u0629 \u0628\u0646\u0627\u0621 \u0627\u0644\u0637\u0644\u0628: \u0645\u0646 \u201c\u0627\u0644\u0641\u0639\u0627\u0644\u064a\u0629 \u0623\u0648\u0644\u0627\u064b\u201d \u0625\u0644\u0649 \u201c\u0627\u0644\u0644\u0648\u0644\u0628 \u0627\u0644\u0645\u0632\u062f\u0648\u062c \u0644\u0644\u0641\u0639\u0627\u0644\u064a\u0629 \u0648\u0627\u0644\u0639\u0627\u0637\u0641\u0629\u201d<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1300\" height=\"557\" src=\"https:\/\/desifine.com\/wp-content\/uploads\/2026\/03\/20260304142144_746_460-1300x557.jpg\" alt=\"\" class=\"wp-image-23758\" srcset=\"https:\/\/desifine.com\/wp-content\/uploads\/2026\/03\/20260304142144_746_460-1300x557.jpg 1300w, https:\/\/desifine.com\/wp-content\/uploads\/2026\/03\/20260304142144_746_460-400x171.jpg 400w, https:\/\/desifine.com\/wp-content\/uploads\/2026\/03\/20260304142144_746_460-768x329.jpg 768w, https:\/\/desifine.com\/wp-content\/uploads\/2026\/03\/20260304142144_746_460-1536x658.jpg 1536w, https:\/\/desifine.com\/wp-content\/uploads\/2026\/03\/20260304142144_746_460-2048x878.jpg 2048w, https:\/\/desifine.com\/wp-content\/uploads\/2026\/03\/20260304142144_746_460-18x8.jpg 18w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><\/figure>\n\n\n\n<p>\u0641\u064a \u0639\u0627\u0645 2026\u060c \u062a\u0634\u0647\u062f \u0645\u0641\u0627\u0647\u064a\u0645 \u0627\u0644\u0639\u0646\u0627\u064a\u0629 \u0628\u0627\u0644\u0628\u0634\u0631\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u064a\u0646 \u062b\u0648\u0631\u0629 \u0635\u0627\u0645\u062a\u0629. \u0648\u0641\u0642\u064b\u0627 \u0644\u0640 <a href=\"https:\/\/beautymatter.com\/articles\/euromonitors-2026-global-beauty-outlook\" data-type=\"link\" data-id=\"https:\/\/beautymatter.com\/articles\/euromonitors-2026-global-beauty-outlook\" target=\"_blank\" rel=\"noopener\"><strong>\u064a\u0648\u0631\u0648\u0645\u0648\u0646\u064a\u062a\u0648\u0631 \u0625\u0646\u062a\u0631\u0646\u0627\u0634\u064a\u0648\u0646\u0627\u0644<\/strong> <\/a>\u064a\u0634\u064a\u0631 \u062a\u0642\u0631\u064a\u0631 \u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0625\u0644\u0649 \u0623\u0646 661% \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u064a\u0633\u0639\u0648\u0646 \u0625\u0644\u0649 \u062a\u0628\u0633\u064a\u0637 \u062d\u064a\u0627\u062a\u0647\u0645\u060c \u0628\u064a\u0646\u0645\u0627 \u064a\u0639\u0627\u0646\u064a 581% \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0645\u0646 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0645\u062a\u0648\u0633\u0637\u0629 \u0625\u0644\u0649 \u0639\u0627\u0644\u064a\u0629 \u0645\u0646 \u0627\u0644\u062a\u0648\u062a\u0631 \u064a\u0648\u0645\u064a\u0627\u064b\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644 \u0627\u0644\u0648\u0638\u064a\u0641\u0629 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629 \u0644\u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0623\u0643\u062b\u0631 \u0623\u0647\u0645\u064a\u0629 \u0645\u0646 \u0623\u064a \u0648\u0642\u062a \u0645\u0636\u0649.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0623\u0635\u0628\u062d\u062a \u0627\u0644\u0628\u0634\u0631\u0629 \u0627\u0644\u062d\u0633\u0627\u0633\u0629 \u0647\u064a \u201c\u0627\u0644\u0648\u0636\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a \u0627\u0644\u062c\u062f\u064a\u062f\u201d.<\/h3>\n\n\n\n<p>\u0648\u0641\u0642\u064b\u0627 \u0644\u0623\u062d\u062f\u062b \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u064a \u0623\u062c\u0631\u0627\u0647\u0627 <strong><a href=\"https:\/\/www.wgsnchina.cn\/beauty\/p\/article\/645eac8463a9e3884eec1ec7\" data-type=\"link\" data-id=\"https:\/\/www.wgsnchina.cn\/beauty\/p\/article\/645eac8463a9e3884eec1ec7\" target=\"_blank\" rel=\"noopener\">WGSN<\/a><\/strong>, \u060c \u0633\u062a\u0635\u0628\u062d \u0627\u0644\u0628\u0634\u0631\u0629 \u0627\u0644\u062d\u0633\u0627\u0633\u0629 \u201c\u0627\u0644\u0648\u0636\u0639 \u0627\u0644\u0637\u0628\u064a\u0639\u064a \u0627\u0644\u062c\u062f\u064a\u062f\u201d \u0641\u064a \u0639\u0627\u0645 2026. \u0641\u0642\u062f \u0623\u0638\u0647\u0631\u062a \u062f\u0631\u0627\u0633\u0629 \u0634\u0645\u0644\u062a 18 \u0628\u0644\u062f\u0627\u064b \u0623\u0646 71% \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0623\u0641\u0627\u062f\u0648\u0627 \u0628\u0623\u0646 \u0644\u062f\u064a\u0647\u0645 \u0628\u0634\u0631\u0629 \u062d\u0633\u0627\u0633\u0629 - \u0648\u0647\u0648 \u0631\u0642\u0645 \u0632\u0627\u062f \u0628\u0645\u0642\u062f\u0627\u0631 55% \u0639\u0644\u0649 \u0645\u062f\u0649 \u0627\u0644\u0633\u0646\u0648\u0627\u062a \u0627\u0644\u0639\u0634\u0631\u064a\u0646 \u0627\u0644\u0645\u0627\u0636\u064a\u0629. \u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u062a\u0631\u0643\u064a\u0628\u0627\u062a \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u062a\u062a\u062d\u0648\u0644 \u0645\u0646 \u201c\u0627\u0644\u062a\u062f\u062e\u0644 \u0627\u0644\u0642\u0648\u064a\u201d \u0625\u0644\u0649 \u201c\u0627\u0644\u062a\u0622\u0632\u0631 \u0627\u0644\u0644\u0637\u064a\u0641\u201d\u060c \u0648\u0623\u0646 \u0641\u0644\u0633\u0641\u0629 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0639\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u0634\u0631\u0629 \u0648\u0644\u064a\u0633 \u0636\u062f\u0647\u0627 \u0623\u0635\u0628\u062d\u062a \u0633\u0627\u0626\u062f\u0629.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0627\u0644\u0639\u0645\u064a\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0628\u0634\u0631\u0629 \u0648\u0627\u0644\u0639\u0648\u0627\u0637\u0641<\/h3>\n\n\n\n<p>\u0628\u062d\u0644\u0648\u0644 \u0639\u0627\u0645 2026\u060c \u0633\u064a\u064f\u0646\u0638\u0631 \u0625\u0644\u0649 \u0627\u0644\u0628\u0634\u0631\u0629 \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u0627\u0644\u062a\u0639\u0628\u064a\u0631 \u0627\u0644\u062e\u0627\u0631\u062c\u064a \u0639\u0646 \u0627\u0644\u0645\u0634\u0627\u0639\u0631 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629. \u0648\u064a\u062f\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0628\u0634\u0643\u0644 \u0645\u062a\u0632\u0627\u064a\u062f \u0623\u0646 \u062d\u0627\u0644\u0629 \u0627\u0644\u0628\u0634\u0631\u0629 \u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0629 \u0648\u0642\u062f \u062a\u062a\u0642\u0644\u0628 \u0639\u062f\u0629 \u0645\u0631\u0627\u062a \u0639\u0644\u0649 \u0645\u062f\u0627\u0631 \u0627\u0644\u064a\u0648\u0645 \u0628\u0633\u0628\u0628 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629 \u0648\u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629. \u062a\u062a\u0632\u0627\u064a\u062f \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u062a\u0643\u064a\u0641 \u0628\u0645\u0631\u0648\u0646\u0629 \u0645\u0639 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0628\u0634\u0631\u0629 \u0648\u0645\u0634\u0627\u0639\u0631\u0647\u0627. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0625\u0633\u062a\u064a \u0644\u0648\u062f\u0631 <strong><a href=\"https:\/\/www.esteelauder.com\/product\/688\/112201\/product-catalog\/skincare\/moisturizer\/nutritious\/airy-lotion-moisturizer\" data-type=\"link\" data-id=\"https:\/\/www.esteelauder.com\/product\/688\/112201\/product-catalog\/skincare\/moisturizer\/nutritious\/airy-lotion-moisturizer\" target=\"_blank\" rel=\"noopener\">\u0627\u0644\u0645\u063a\u0630\u064a\u0627\u062a<\/a><\/strong> \u064a\u062a\u0645\u064a\u0632 \u0647\u0630\u0627 \u0627\u0644\u062e\u0637 \u0628\u0645\u0631\u0643\u0628 \u201c\u0639\u0644\u0645 \u0627\u0644\u0645\u063a\u0630\u064a\u0627\u062a\u201d \u0627\u0644\u0630\u064a \u064a\u063a\u0630\u064a \u0648\u064a\u0648\u0627\u0632\u0646 \u201c\u0627\u0644\u0628\u0634\u0631\u0629 \u0627\u0644\u0645\u062a\u0647\u064a\u062c\u0629\u201d.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0637\u0644\u0628 \u0635\u0627\u0631\u0645 \u0644\u0644\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0633\u0631\u064a\u0631\u064a\u0629 \u0645\u0646 \u0627\u0644\u062f\u0631\u062c\u0629 \u0627\u0644\u0633\u0631\u064a\u0631\u064a\u0629<\/h3>\n\n\n\n<p>\u0648\u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0646\u0641\u0633\u0647\u060c \u0644\u0645 \u064a\u062a\u0647\u0627\u0648\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0623\u0628\u062f\u064b\u0627 \u0641\u064a \u0645\u0637\u0627\u0644\u0628\u0647\u0645 \u0628\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0645\u0646\u062a\u062c. \u0648\u0648\u0641\u0642\u0627\u064b \u0644\u0640 <strong><a href=\"https:\/\/beautymatter.com\/articles\/euromonitors-2026-global-beauty-outlook\" data-type=\"link\" data-id=\"https:\/\/beautymatter.com\/articles\/euromonitors-2026-global-beauty-outlook\" target=\"_blank\" rel=\"noopener\">\u064a\u0648\u0631\u0648\u0645\u0648\u0646\u064a\u062a\u0648\u0631<\/a><\/strong>, \u060c \u0641\u0625\u0646 \u0645\u0627 \u064a\u0642\u0631\u0628 \u0645\u0646 \u0646\u0635\u0641 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u064a\u0646 \u0639\u0644\u0649 \u0627\u0633\u062a\u0639\u062f\u0627\u062f \u0644\u062f\u0641\u0639 \u0639\u0644\u0627\u0648\u0629 10% \u0644\u0644\u062a\u0631\u0643\u064a\u0628\u0627\u062a \u0627\u0644\u0645\u062b\u0628\u062a\u0629 \u0633\u0631\u064a\u0631\u064a\u064b\u0627. \u0648\u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u0643\u0644\u0645\u0629 \u201c\u0644\u0637\u064a\u0641\u201d \u0644\u0627 \u062a\u0639\u0646\u064a \u0628\u0623\u064a \u062d\u0627\u0644 \u0645\u0646 \u0627\u0644\u0623\u062d\u0648\u0627\u0644 \u201c\u063a\u064a\u0631 \u0641\u0639\u0651\u0627\u0644\u201d\u061b \u0628\u0644 \u062a\u0634\u064a\u0631 \u0625\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u062a\u062c\u0631\u0628\u0629 \u0623\u0643\u062b\u0631 \u0631\u0627\u062d\u0629 \u0645\u0639 \u0636\u0645\u0627\u0646 \u0627\u0644\u0646\u062a\u0627\u0626\u062c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u062b\u0627\u0646\u064a\u0627\u064b. \u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a: \u062a\u0637\u0648\u0631 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0645\u0646 \u201c\u0623\u062f\u0627\u0629 \u062c\u062f\u064a\u062f\u0629\u201d \u0625\u0644\u0649 \u201c\u0628\u0646\u064a\u0629 \u062a\u062d\u062a\u064a\u0629 \u0623\u0633\u0627\u0633\u064a\u0629\u201d<\/h2>\n\n\n\n<p>\u0641\u064a \u0639\u0627\u0645 2026\u060c \u0644\u0645 \u064a\u0639\u062f \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0623\u062f\u0627\u0629 \u0647\u0627\u0645\u0634\u064a\u0629\u060c \u0628\u0644 \u0628\u0646\u064a\u0629 \u062a\u062d\u062a\u064a\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0645\u062f\u0645\u062c\u0629 \u0641\u064a \u0643\u0644 \u062d\u0644\u0642\u0629 \u0645\u0646 \u062d\u0644\u0642\u0627\u062a \u0633\u0644\u0633\u0644\u0629 \u0627\u0644\u0642\u064a\u0645\u0629 \u0641\u064a \u0633\u0648\u0642 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u062a\u0643\u0627\u0645\u0644 \u0639\u0645\u064a\u0642 \u0644\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062c\u0645\u064a\u0639 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a<\/h3>\n\n\n\n<p>\u0648\u0641\u0642\u064b\u0627 \u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0644\u0644\u0631\u0624\u0633\u0627\u0621 \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u064a\u064a\u0646 \u0623\u062c\u0631\u062a\u0647 \u0645\u0624\u0633\u0633\u0629 <strong><a href=\"https:\/\/cew.org\/beauty_news\/beautys-top-headlines-february-26-2026\/\" data-type=\"link\" data-id=\"https:\/\/cew.org\/beauty_news\/beautys-top-headlines-february-26-2026\/\" target=\"_blank\" rel=\"noopener\">\u0645\u062c\u0645\u0648\u0639\u0629 \u0625\u0646\u062f\u064a \u0628\u064a\u0648\u062a\u064a \u0627\u0644\u0625\u0639\u0644\u0627\u0645\u064a\u0629<\/a><\/strong>, <strong>94% \u0645\u0646 \u0645\u0627\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644<\/strong> \u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0628\u062f\u0631\u062c\u0627\u062a \u0645\u062a\u0641\u0627\u0648\u062a\u0629.<br>\u0645\u0646 \u0645\u0631\u0627\u0642\u0628\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u0648\u0627\u0644\u062a\u0646\u0628\u0624 \u0628\u0627\u0644\u0637\u0644\u0628 \u0641\u064a \u0627\u0644\u062a\u0635\u0646\u064a\u0639 \u0627\u0644\u0630\u0643\u064a\u060c \u0625\u0644\u0649 \u0645\u0637\u0627\u0628\u0642\u0629 \u0646\u0648\u0639 \u0627\u0644\u0628\u0634\u0631\u0629 \u0648\u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u064a\u0629 \u0644\u0644\u062a\u0634\u062e\u064a\u0635\u0627\u062a \u0627\u0644\u0634\u062e\u0635\u064a\u0629\u060c \u0625\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u0627\u0644\u062a\u0648\u0635\u064a\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u0629 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u062a\u0648\u0644\u064a\u062f\u064a\u060c \u0641\u0625\u0646 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a <strong>\u0625\u0639\u0627\u062f\u0629 \u062a\u0639\u0631\u064a\u0641 \u062d\u062f\u0648\u062f \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0641\u064a \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u062a\u062c\u0645\u064a\u0644<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0635\u0639\u0648\u062f \u062c\u064a\u0644 \u062c\u062f\u064a\u062f \u0645\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629<\/h3>\n\n\n\n<p>\u0625\u0637\u0644\u0627\u0642 Shopify \u0644\u0640 \u201c<strong><a href=\"https:\/\/www.shopify.com\/news\/winter-26-edition-agentic-storefronts\" data-type=\"link\" data-id=\"https:\/\/www.shopify.com\/news\/winter-26-edition-agentic-storefronts\" target=\"_blank\" rel=\"noopener\">\u0648\u0627\u062c\u0647\u0627\u062a \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0648\u0643\u064a\u0644<\/a><\/strong>\u201d \u064a\u0645\u062b\u0644 \u062a\u062d\u0648\u0644\u0627\u064b \u0643\u0628\u064a\u0631\u0627\u064b \u0641\u064a \u0643\u064a\u0641\u064a\u0629 \u0627\u0643\u062a\u0634\u0627\u0641 \u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 - \u064a\u0645\u0643\u0646 \u0627\u0644\u0622\u0646 \u0623\u0646 \u062a\u0638\u0647\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0628\u0627\u0634\u0631\u0629\u064b \u062f\u0627\u062e\u0644 \u0631\u0648\u0628\u0648\u062a\u0627\u062a \u0627\u0644\u062f\u0631\u062f\u0634\u0629 \u0627\u0644\u062a\u064a \u062a\u0639\u0645\u0644 \u0628\u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0645\u062b\u0644 ChatGPT \u0648Google Gemini. \u064a\u0633\u062a\u062e\u062f\u0645 \u0645\u0627 \u064a\u0642\u0631\u0628 \u0645\u0646 \u0646\u0635\u0641 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0628\u0627\u0644\u0641\u0639\u0644 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0644\u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0641\u064a \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u0642. \u0648\u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u062a\u0641\u0633\u062d \u0627\u0644\u0645\u062c\u0627\u0644 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u0648\u0644\u064a\u062f\u064a\u0629 (GEO).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u062a\u0635\u0628\u062d \u0627\u0644\u062b\u0642\u0629 \u0647\u064a \u0627\u0644\u0623\u0635\u0644 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0641\u064a \u0639\u0635\u0631 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a.<\/h3>\n\n\n\n<p><strong><a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/analysis\/2025\/beauty-global-beauty-edit-2026-playbook\/\" data-type=\"link\" data-id=\"https:\/\/nielseniq.com\/global\/en\/insights\/analysis\/2025\/beauty-global-beauty-edit-2026-playbook\/\" target=\"_blank\" rel=\"noopener\">NielsenIQ<\/a><\/strong> \u064a\u0624\u0643\u062f \u0639\u0644\u0649 \u0623\u0646\u0647 \u0641\u064a \u0639\u0635\u0631 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u062a\u0643\u0632 \u0627\u0644\u062b\u0642\u0629 \u0641\u064a \u0639\u0635\u0631 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0639\u0644\u0649 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0631\u0626\u064a\u0629 \u0648\u0634\u0641\u0627\u0641\u064a\u0629 \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0648\u0648\u0636\u0648\u062d \u0627\u062f\u0639\u0627\u0621\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c. \u064a\u062d\u062a\u0627\u062c \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0625\u0644\u0649 \u0641\u0647\u0645 \u0643\u064a\u0641 \u062a\u0636\u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0633\u0644\u0627\u0645\u062a\u0647. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0639\u0645\u0644 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0648\u0644\u064a\u0633 \u0641\u0642\u0637 \u062a\u0645\u0643\u064a\u0646 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u062e\u0635\u0635.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u062b\u0627\u0644\u062b\u0627\u064b. \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0647\u064a\u0643\u0644\u0629 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629: \u0627\u0644\u062a\u0631\u0642\u064a\u0629 \u0627\u0644\u0645\u0639\u062c\u0651\u0644\u0629 \u0644\u0646\u0638\u0627\u0645 \u0627\u0644\u0627\u0645\u062a\u062b\u0627\u0644 \u0627\u0644\u0639\u0627\u0644\u0645\u064a<\/h2>\n\n\n\n<p>\u0641\u064a \u0639\u0627\u0645 2026\u060c \u0633\u062a\u062e\u0636\u0639 \u0627\u0644\u0623\u0637\u0631 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0644\u0623\u0633\u0648\u0627\u0642 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0633\u0644\u0633\u0644\u0629 \u0645\u0646 \u0627\u0644\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0643\u0628\u064a\u0631\u0629 \u0641\u064a \u062a\u0639\u0642\u064a\u062f \u0627\u0644\u0627\u0645\u062a\u062b\u0627\u0644.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0627\u0644\u0627\u062a\u062d\u0627\u062f \u0627\u0644\u0623\u0648\u0631\u0648\u0628\u064a: \u0645\u0633\u0628\u0628\u0627\u062a \u0627\u0644\u062d\u0633\u0627\u0633\u064a\u0629 \u0648PFAS \u062a\u0635\u0628\u062d \u0646\u0642\u0627\u0637 \u062a\u0631\u0643\u064a\u0632 \u062a\u0646\u0638\u064a\u0645\u064a\u0629<\/h3>\n\n\n\n<p>\u0627\u0639\u062a\u0628\u0627\u0631\u064b\u0627 \u0645\u0646 31 \u064a\u0648\u0644\u064a\u0648 2026\u060c \u0644\u0646 \u064a\u062a\u0645 \u0637\u0631\u062d \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 56 \u0645\u0627\u062f\u0629 \u0625\u0636\u0627\u0641\u064a\u0629 \u0645\u0633\u0628\u0628\u0629 \u0644\u0644\u062d\u0633\u0627\u0633\u064a\u0629 \u0648\u0644\u0643\u0646\u0647\u0627 \u0644\u0627 \u062a\u0641\u064a \u0628\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0648\u0636\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0641\u064a \u0633\u0648\u0642 \u0627\u0644\u0627\u062a\u062d\u0627\u062f \u0627\u0644\u0623\u0648\u0631\u0648\u0628\u064a. \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u0645\u0648\u0627\u062f \u062d\u0627\u0641\u0638\u0629 \u062a\u0637\u0644\u0642 \u0627\u0644\u0641\u0648\u0631\u0645\u0627\u0644\u062f\u064a\u0647\u0627\u064a\u062f\u060c \u064a\u062c\u0628 \u0648\u0636\u0639 \u0628\u064a\u0627\u0646 \u062a\u062d\u0630\u064a\u0631\u064a <strong>\u201c\u064a\u0637\u0644\u0642 \u0627\u0644\u0641\u0648\u0631\u0645\u0627\u0644\u062f\u0647\u0627\u064a\u062f\u201d<\/strong> \u064a\u062c\u0628 \u0639\u0631\u0636\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0639\u0628\u0648\u0629 \u0625\u0630\u0627 \u0643\u0627\u0646 \u062a\u0631\u0643\u064a\u0632 \u0627\u0644\u0641\u0648\u0631\u0645\u0627\u0644\u062f\u0647\u0627\u064a\u062f \u0627\u0644\u0643\u0644\u064a \u064a\u062a\u062c\u0627\u0648\u0632 0.001% (10 \u062c\u0632\u0621 \u0641\u064a \u0627\u0644\u0645\u0644\u064a\u0648\u0646).<\/p>\n\n\n\n<p>\u0641\u064a\u0645\u0627 \u064a\u062a\u0639\u0644\u0642 \u0628\u0644\u0627\u0626\u062d\u0629 \u0633\u0644\u0641\u0648\u0646\u0627\u062a \u0645\u0634\u0628\u0639\u0629 \u0628\u0627\u0644\u0641\u0644\u0648\u0631\u0648\u0627\u0644\u0647\u064a\u062f\u0631\u0648\u0643\u0633\u064a\u0644 \u0627\u0644\u0645\u0634\u0628\u0639 \u0628\u0627\u0644\u0641\u0644\u0648\u0631\u0648\u0627\u0644\u0647\u064a\u062f\u0631\u0648\u0643\u0633\u064a\u0644 \u0623\u0648 \u0623\u0645\u0644\u0627\u062d\u0647 \u0623\u0648 \u0623\u0643\u062b\u0631 \u0645\u0646 1000 \u062c\u0632\u0621 \u0641\u064a \u0627\u0644\u0628\u0644\u064a\u0648\u0646 \u0645\u0646 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0633\u0644\u0641\u0648\u0646\u0627\u062a \u0645\u0634\u0628\u0639\u0629 \u0628\u0627\u0644\u0641\u0644\u0648\u0631\u0648\u0627\u0644\u0647\u064a\u062f\u0631\u0648\u0643\u0633\u064a\u0644 \u0627\u0644\u0645\u0634\u0628\u0639 \u0628\u0627\u0644\u0641\u0644\u0648\u0631\u0648\u0627\u0644\u0647\u064a\u062f\u0631\u0648\u0643\u0633\u064a\u0644 \u0641\u064a \u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0627\u062a\u062d\u0627\u062f \u0627\u0644\u0623\u0648\u0631\u0648\u0628\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u064b\u0627 \u0645\u0646 10 \u0623\u0643\u062a\u0648\u0628\u0631 2026.<\/p>\n\n\n\n<p>\u0643\u0645\u0627 \u0633\u062a\u0648\u0636\u062d \u0644\u0627\u0626\u062d\u0629 \u0627\u0644\u0627\u062a\u062d\u0627\u062f \u0627\u0644\u0623\u0648\u0631\u0648\u0628\u064a \u0628\u0634\u0623\u0646 \u0646\u0641\u0627\u064a\u0627\u062a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0648\u0627\u0644\u062a\u0639\u0628\u0626\u0629 \u0648\u0627\u0644\u062a\u063a\u0644\u064a\u0641 (PPWR) \u062a\u062f\u0631\u064a\u062c\u064a\u064b\u0627 \u0645\u062a\u0637\u0644\u0628\u0627\u062a \u062a\u0633\u062c\u064a\u0644 \u0646\u0641\u0627\u064a\u0627\u062a \u0627\u0644\u062a\u0639\u0628\u0626\u0629 \u0648\u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0641\u064a \u0639\u0627\u0645 2026.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629: \u0645\u0648\u0627\u0635\u0644\u0629 \u062a\u0646\u0641\u064a\u0630 \u0644\u0627\u0626\u062d\u0629 \u0648\u0632\u0627\u0631\u0629 \u0627\u0644\u0627\u062a\u0635\u0627\u0644\u0627\u062a \u0648\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a<\/h3>\n\n\n\n<p>\u062a\u0648\u0627\u0635\u0644 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u063a\u0630\u0627\u0621 \u0648\u0627\u0644\u062f\u0648\u0627\u0621 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a\u0629 \u0627\u0644\u0645\u0636\u064a \u0642\u062f\u0645\u064b\u0627 \u0641\u064a \u062a\u0646\u0641\u064a\u0630 <strong><a href=\"https:\/\/desifine.com\/ar\/fda-requirements-for-skin-care-products-in-2026\/\" data-type=\"post\" data-id=\"23404\">\u0642\u0627\u0646\u0648\u0646 \u062a\u062d\u062f\u064a\u062b \u0644\u0627\u0626\u062d\u0629 \u062a\u0646\u0638\u064a\u0645 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0644\u0639\u0627\u0645 2022 (MoCRA)<\/a><\/strong>. \u062a\u0645 \u062a\u0623\u062c\u064a\u0644 \u0625\u0635\u062f\u0627\u0631 \u0645\u0633\u0648\u062f\u0629 \u0627\u0644\u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u062a\u0639\u0644\u0642\u0629 \u0628\u0627\u0644\u0625\u0641\u0635\u0627\u062d \u0639\u0646 \u0645\u0633\u0628\u0628\u0627\u062a \u0627\u0644\u062d\u0633\u0627\u0633\u064a\u0629 \u0644\u0644\u0639\u0637\u0648\u0631 \u062d\u062a\u0649 \u0645\u0627\u064a\u0648 2026. \u0648\u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0646\u0641\u0633\u0647\u060c \u062a\u062f\u0631\u0633 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u063a\u0630\u0627\u0621 \u0648\u0627\u0644\u062f\u0648\u0627\u0621 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a\u0629 \u0625\u0636\u0627\u0641\u0629 \u0645\u0643\u0648\u0646 \u0648\u0627\u0642\u064a \u0627\u0644\u0634\u0645\u0633 <strong><a href=\"https:\/\/en.wikipedia.org\/wiki\/Bemotrizinol\" data-type=\"link\" data-id=\"https:\/\/en.wikipedia.org\/wiki\/Bemotrizinol\" target=\"_blank\" rel=\"noopener\">\u062b\u0646\u0627\u0626\u064a \u0625\u064a\u062b\u064a\u0644 \u0647\u0643\u0633\u064a\u0644 \u0647\u0643\u0633\u064a\u0644 \u0627\u0644\u0641\u064a\u0646\u0648\u0644 \u0645\u064a\u062b\u0648\u0643\u0633\u064a\u0641\u064a\u0646\u0648\u0644 \u062a\u0631\u064a\u0627\u0632\u064a\u0646\u0648\u0644 (\u0628\u064a\u0645\u0648\u062a\u0631\u064a\u0632\u064a\u0646\u0648\u0644)<\/a><\/strong>.<\/p>\n\n\n\n<p>\u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0648\u0644\u0627\u064a\u0629\u060c \u0628\u062f\u0621\u064b\u0627 \u0645\u0646 1 \u064a\u0648\u0644\u064a\u0648 2026\u060c \u0633\u062a\u062d\u0638\u0631 \u0648\u0644\u0627\u064a\u0629 \u0643\u0648\u0646\u064a\u062a\u064a\u0643\u062a \u062a\u0635\u0646\u064a\u0639 \u0623\u0648 \u0628\u064a\u0639 \u0623\u0648 \u062a\u0648\u0632\u064a\u0639 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u0633\u0644\u0641\u0648\u0646\u0627\u062a \u0645\u0634\u0628\u0639\u0629 \u0628\u0627\u0644\u0641\u0644\u0648\u0631 \u0623\u0648\u0643\u062a\u0627\u0646 \u0627\u0644\u0645\u0636\u0627\u0641\u0629 \u0639\u0645\u062f\u064b\u0627\u060c \u0645\u0627 \u0644\u0645 \u062a\u0642\u0645 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0645\u0635\u0646\u0639\u0629 \u0628\u0648\u0636\u0639 \u0645\u0644\u0635\u0642 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0625\u062e\u0637\u0627\u0631 \u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u0628\u064a\u0626\u0629 \u0645\u0633\u0628\u0642\u064b\u0627.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0627\u0644\u0635\u064a\u0646: \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u062c\u0631\u064a\u0628\u064a \u201c\u0644\u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0641\u0648\u0631\u064a\u0629 \u0639\u0646\u062f \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0637\u0644\u0628\u201d \u0644\u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0630\u0627\u062a \u0627\u0644\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0648\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629<\/h3>\n\n\n\n<p>\u0641\u064a \u0639\u0627\u0645 2026\u060c \u0633\u062a\u062f\u062e\u0644 \u0627\u0644\u0644\u0648\u0627\u0626\u062d \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0644\u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0641\u064a \u0627\u0644\u0635\u064a\u0646 \u0639\u062f\u062f\u064b\u0627 \u0645\u0646 \u0627\u0644\u0625\u0635\u0644\u0627\u062d\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629. \u0633\u062a\u064f\u0646\u0634\u0626 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0648\u0637\u0646\u064a\u0629 \u0644\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0637\u0628\u064a\u0629 (NMPA) \u0642\u0646\u0627\u0629 \u0645\u0631\u0627\u062c\u0639\u0629 \u0645\u062e\u0635\u0635\u0629 \u0644\u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0630\u0627\u062a \u0627\u0644\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629\u060c \u0648\u062a\u0646\u0641\u064a\u0630 <strong>\u201c\u0645\u0631\u0627\u062c\u0639\u0629 \u0641\u0648\u0631\u064a\u0629 \u0639\u0646\u062f \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0637\u0644\u0628\u201d<\/strong>, \u0648\u0625\u0646\u0634\u0627\u0621 \u0622\u0644\u064a\u0629 \u0644\u0644\u062a\u0634\u0627\u0648\u0631 \u0642\u0628\u0644 \u0627\u0644\u062a\u0633\u062c\u064a\u0644. \u0633\u064a\u062a\u0645 \u0625\u0639\u0641\u0627\u0621 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0627\u0644\u062a\u064a \u062a\u0641\u064a \u0628\u0627\u0644\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0635\u0644\u0629 \u0645\u0646 \u062a\u0642\u062f\u064a\u0645 \u0648\u062b\u0627\u0626\u0642 \u062a\u0631\u062e\u064a\u0635 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0641\u064a \u0627\u0644\u062e\u0627\u0631\u062c\u060c \u0645\u0645\u0627 \u064a\u0643\u0633\u0631 \u201c\u0627\u0644\u0639\u062a\u0628\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629\u201d.<\/p>\n\n\n\n<p>\u0627\u0628\u062a\u062f\u0627\u0621\u064b \u0645\u0646 \u0641\u0628\u0631\u0627\u064a\u0631 2026\u060c \u0633\u064a\u062a\u0645 \u0625\u0637\u0644\u0627\u0642 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u062c\u0631\u064a\u0628\u064a \u0644\u0640 <strong>\u0627\u0644\u0645\u0644\u0635\u0642\u0627\u062a \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0644\u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644<\/strong> \u0633\u064a\u062a\u0645 \u0625\u0637\u0644\u0627\u0642\u0647\u0627 \u0641\u064a \u0633\u062a \u0645\u0646\u0627\u0637\u0642: \u0628\u0643\u064a\u0646 \u0648\u0634\u0646\u063a\u0647\u0627\u064a \u0648\u062a\u0634\u062c\u064a\u0627\u0646\u063a \u0648\u062a\u0634\u062c\u064a\u0627\u0646\u063a \u0648\u0634\u0627\u0646\u062f\u0648\u0646\u063a \u0648\u0642\u0648\u0627\u0646\u063a\u062f\u0648\u0646\u063a 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data-id=\"https:\/\/nielseniq.com\/global\/en\/insights\/analysis\/2025\/beauty-global-beauty-edit-2026-playbook\/\" target=\"_blank\" rel=\"noopener\"><strong>NielsenIQ<\/strong><\/a> \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0642\u0627\u0645 22% \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0628\u0634\u0631\u0627\u0621 \u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0645\u0628\u0627\u0634\u0631\u0629\u064b \u0639\u0644\u0649 TikTok\u060c \u064837% \u0645\u0646 \u0645\u0634\u0627\u0647\u062f\u064a \u0627\u0644\u062a\u0633\u0648\u0642 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0647\u0630\u0627 \u0627\u0644\u0634\u0643\u0644 \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u062c\u062f\u064a\u062f\u0629. \u062a\u0639\u0645\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 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\u0648\u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0627\u0631\u0628 \u062e\u0627\u0631\u062c \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a. \u0648\u0642\u062f \u0623\u0637\u0644\u0642\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0641\u0627\u062e\u0631\u0629 \u0645\u062b\u0644 \u062f\u064a\u0648\u0631 <strong><a href=\"https:\/\/cew.org\/beauty_news\/beautys-top-headlines-february-19-2026\/\" data-type=\"link\" data-id=\"https:\/\/cew.org\/beauty_news\/beautys-top-headlines-february-19-2026\/\" target=\"_blank\" rel=\"noopener\">\u0645\u062a\u062c\u0631 \"\u062f\u064a\u0648\u0631 \u0628\u0627\u0645\u0628\u0648 \u0628\u0627\u0641\u064a\u0644\u064a\u0648\u0646\" \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645\u064a<\/a><\/strong> \u0641\u064a \u0637\u0648\u0643\u064a\u0648\u060c \u0645\u0645\u0627 \u064a\u0637\u0645\u0633 \u0627\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0641\u0627\u0635\u0644\u0629 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<strong>\u062c\u0627\u0646\u0628 \u0627\u0644\u0637\u0644\u0628<\/strong>, \u060c \u064a\u0633\u0639\u0649 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0625\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062a\u0648\u0627\u0632\u0646 \u0627\u0644\u0645\u062b\u0627\u0644\u064a \u0628\u064a\u0646 <strong>\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629<\/strong> \u0648 <strong>\u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0639\u0644\u0645\u064a<\/strong>.<\/li>\n\n\n\n<li>\u0641\u064a <strong>\u0627\u0644\u062c\u0627\u0646\u0628 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a<\/strong>, \u060c \u062a\u0637\u0648\u0631 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0645\u0646 \u0623\u062f\u0627\u0629 \u062c\u062f\u064a\u062f\u0629 \u0625\u0644\u0649 \u0628\u0646\u064a\u0629 \u062a\u062d\u062a\u064a\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 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\u0648\u062a\u062f\u0645\u062c \u201c\u0625\u0639\u0627\u062f\u0629 \u0647\u064a\u0643\u0644\u0629 \u0627\u0644\u0642\u064a\u0645\u0629\u201d \u0641\u064a \u0627\u0644\u062d\u0645\u0636 \u0627\u0644\u0646\u0648\u0648\u064a \u0644\u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u064a\u0632\u0629 \u0641\u064a \u0627\u0644\u062c\u0648\u0644\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0645\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629. \u064a\u0646\u062a\u0645\u064a \u0645\u0633\u062a\u0642\u0628\u0644 \u0633\u0648\u0642 \u0645\u0633\u062a\u062d\u0636\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0645\u064a\u0644 \u0625\u0644\u0649 \u0627\u0644\u0645\u0628\u062a\u0643\u0631\u064a\u0646 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u064a\u0646 \u0648\u0627\u0644\u0645\u062a\u062d\u0648\u0644\u064a\u0646.<\/p>\n\n\n\n<p>\u0648\u0623\u062e\u064a\u0631\u0627\u064b\u060c \u0625\u0630\u0627 \u0643\u0646\u062a\u0650 \u062a\u0631\u063a\u0628\u064a\u0646 \u0641\u064a \u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u062e\u0627\u0635\u0629 \u0628\u0643\u0650 \u0644\u0644\u0639\u0646\u0627\u064a\u0629 \u0628\u0627\u0644\u0628\u0634\u0631\u0629\u060c \u0641\u0645\u0631\u062d\u0628\u0627\u064b \u0628\u0643\u0650 \u0641\u064a <strong><a href=\"https:\/\/desifine.com\/ar\/contact-us\/\" data-type=\"link\" data-id=\"https:\/\/desifine.com\/contact-us\/\">\u0627\u062a\u0635\u0644 \u0628\u0646\u0627<\/a><\/strong> \u0641\u064a \u0623\u064a \u0648\u0642\u062a.<\/p>","protected":false},"excerpt":{"rendered":"<p>The global cosmetics market is undergoing a profound paradigm shift in 2026. According to Research and Markets, the global cosmetics market is projected to reach $283.5 billion in 2026, representing a year-on-year growth of 5.8%, and is expected to grow to $350.4 billion by 2030. However, what deserves more attention than the growth figures is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":23757,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-23736","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-desifine"],"_links":{"self":[{"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/posts\/23736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/comments?post=23736"}],"version-history":[{"count":0,"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/posts\/23736\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/media\/23757"}],"wp:attachment":[{"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/media?parent=23736"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/categories?post=23736"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/desifine.com\/ar\/wp-json\/wp\/v2\/tags?post=23736"}],"curies":[{"name":"\u062f\u0628\u0644\u064a\u0648 \u0628\u064a","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}